CCM has taken huge strides to take an already successful product from Reebok and revamp it for 2014! You might be thinking that this stick looks familiar. Previously known as the Reebok RIBCOR, CCM has taken this product and added some key upgrades to a stick that was already top notch. You'll remember that the original RIBCOR displayed the all-new, revolutionary RIBCOR shaft design which features carbon fibers that are permanently in tension. This construction helps to maximize the energy transfer from your hands, through the shaft, and to the puck. Also, returning for the newest RIBCOR stick, is CCM's Tri Matrix fiber construction. This technology is engineered to feature one layer of 90 degree fibers between two layers of 45 degree fibers. These layers are meant to work together, in the sense that the 90 degree layer is ideal for maintaining strength and durability, while the surrounding 45 degree layers are designed to store and release all the energy when you load up your shots! There have been a couple upgrades to the CCM RIBCOR 40K, as there is with any new release stick. First off, the blade construction has been upgraded. This year, the RIBCOR will feature CCM's SSX2 Blade which is the second coming of last year's SSX blade. The blade is built with a stiff heel, and gets even stiffer as you make your way to the toe, which is extra stiff at the end. The blade is designed like this to ensure that it maintains its shape through any and all shots. This means that wherever you launch your shot from, the torsional flex will be limited, ensuring that your blade is facing your target throughout the shot, and keeping your accuracy on point. Also updated, was the way that CCM wil reinforce this stick. We all know the advantages of the RIBCOR design and its tightly wound fibers. They store energy and keep the stick durable. But this year, the CCM RIBCOR 40K will feature CCM's TECHNORA reinforcement. TECHNORA is an aramid fiber that is commonly found in products demanding high durability and performance, such as automobile bodies and wind surfing sails. What this means for your stick is great durability and improved long-term performance! Order one today and discover why CCM chose to throw down all of their latest technologies into the brand new CCM RIBCOR 40K! - See more at: https://www.purehockey.com/ccm-ribcor-40k-senior-composite-stick#product_tabs_description_tabbed

Looking to innovate on their already popular covert hockey stick line for 2022, Warrior is releasing The Covert QR5 50 Junior Hockey Stick. The Covert QR5 50 is a great entry level model for any recreational player that is looking for a great stick with a quick release. Staying true to their unique geometry of their shaft shape, Warrior is continuing the use of their Edge Taper shaft design for the Warrior Covert QR5 50. This angular edge taper runs throughout the stick and drives flex energy through the hosel, magnifying power and giving the player the quickest release possible. This unique stick shape geometry also improves the response of the stick and allows the stick to feel more stable and play stronger. Moving on to the construction, the QR5 50 is lighter and tougher than ever thanks to the Minimus Carbon used throughout the stick. This flat weave carbon design provides an excellent feel for all parts of the game. Accompanying the Minimus Carbon is revolutionary lightweight construction 111 or RLC 111. This is a high-grade carbon construction that features the latest lightweight fiber technology and epoxy resin formulation to provide the ultimate in strength and playability. This ultimately will help you enhance control and response. Lastly, the Covert QR5 50 will have a classic tacky soft grip. This soft grip feel will help to lock your hands in place for peak performance and hand control on the stick. If you are a recreational-level player, who is looking for a great stick designed for a quick release, while staying as lightweight as possible, look no further than the Warrior Covert QR5 50 Junior Hockey Stick. 40 Flex - 51"

The Warrior Alpha LX 50 Hockey Stick is a great stick for recreational and and those new to the game. Upgraded for the Alpha LX 50 is Warrior's exclusive Saber Taper II technology. This exclusive conical design combines a specialized geometric shape with a low kick point that is torsionally stable and gives players a more powerful and accurate release. In addition, there is a completely new laminate design that helps reduce weight. Warrior enters the design of the Alpha LX 50 and uses a revolutionary design called the R.L.C 122. Revolutionary Lightweight Construction 122, a standard design optimized for durability and balance. Alpha LX 50 is lighter and tougher than ever. The material used for the construction is Warrior’s Minimus Carbon UD material. These are unidirectional fiber fabrics that are flat fabrics with high strength that are more dynamic and elastic than ever before, giving players a good feel in all aspects of the game. Alpha LX 50 has a FuelCore blade. This lightweight core of polymer improves the puck feel and control. When it comes to comfort, the Alpha LX 50 offers an Ergo shaft shape. This ergonomic shape of the shaft is designed to fit more comfortably and securely in the players' hands. In addition, a soft grip, known as the Apex Performance Grip, has been added to the shaft, which provides ultimate control and feel.

Brand new for the 2021 season is the Warrior Alpha LX 40 Junior Hockey Stick from Warrior Hockey. Building on 20 years of research and know-how, the LX stick line will feature Dynamic Strike technology. Whether taking hard shots from the blue line or puck handling in tight situations, the LX 40 is a versatile stick that will improve any player’s game. The Alpha LX 40 will feature a predominately black, gray, and yellow color scheme, setting it apart from the other sticks in the LX line. Featuring a nice neon yellow-green warrior and LX logo to make it stand out and give it a good pop of color. Upgraded for the Alpha LX 40 Hockey Stick is Warrior’s exclusive Sabre Taper II Technology. This exclusive taper design combines a specialized geometry shape with a low kick flex that is torsionally stable and provides players with a more powerful and accurate release. Added to this is a brand-new laminate design which helps to reduce weight and allows it to recoil faster on shots. Moving into the construction of The Alpha LX 40, Warrior is using a revolutionary construction called R.L.C 122. Revolutionary Lightweight Construction 122 is a standard-grade carbon construction that is optimized for durability and balance. High strength carbon is used throughout to provide the ultimate in strength, and the blade is perfectly balanced to deliver optimal feel. The Alpha LX 40 is lighter and tougher than ever. The material used for the construction is Warrior’s Minimus Carbon UD material. These are unidirectional carbon fiber weaves that are high strength flat weaves which are more dynamic and elastic than ever before, providing players with a great feel in all aspects of the game. Moving to the blade, the Alpha LX 40 Hockey Stick uses a FuelCore Blade. This lightweight polymer blade core enhances puck feel and control and allows for shots to pop. It also will reduce the breakdown of materials in the blade with increased durability. On the comfort aspect, the Alpha LX 40 Hockey Stick offers an Ergo Shaft Shape. This ergonomic contour shaft shape is designed to fit more comfortably and securely into players’ hands. In turn, this design helps enhance control of the stick during stickhandling and shooting. Additionally, a soft grip known as Apex Performance Grip, has been added to the shaft providing ultimate control and feel. Thanks to the improved Sabre Taper and Dynamic Strike technology, the Alpha LX 40 Hockey Stick is ready to strike anytime, anywhere. Whether you are a forward who takes quick snapshots or a defenseman who takes slapshots from the blue line, the Warrior Alpha LX 40 Junior Ice Hockey Stick is perfect in any situation! 50 Flex: 54” 40 Flex: 51” 35 Flex: 48”

Where danger meets dominance, you will find the new era of HZRDUS from True; an effective mix of power, response and uncompromised release in a lightweight, performance-driven package. Nothing is given. Some things are earned. The rest has to be taken. Take what’s yours with the all-new True HZRDUS 3X4 Junior Hockey Stick! Low-Kick Profile: An optimized low-kick point offers an explosive release for lightning quick shots. Shaft Shape: Squared off corners pair with a double concave shape to offer better connection with the stick and puck both while stickhandling and shooting. Finish: A gloss grip and textured blade offer enhanced feel and puck control. Blade Construction: The 5X4 features True’s SRT3 technology; a reinforced blade with 3 strategically placed ribs throughout to match puck impact points and increase energy load. All of this translates to more accurate and powerful shots off the blade.

Redesigned for the speed of today’s game, the new JetSpeed FT2 stick features a hybrid kick point, R-geometry and the new JF-80 blade. The hybrid kick point creates a power hinge effect allowing the player to more fully load the shaft without any twist occurring in the stick. The JetSpeed R-shape provides a unique combination of comfort and control while the JF-80 blade features a proprietary dampened core material to deliver a blend of lightweight and feel. The JetSpeed FT2 features Sigmatex ST from top to bottom, and our new X-Flow advanced molding technology reduces weight by 10 grams, compared to the 85 flex Jetspeed stick and improves stick durability.

The Warrior Alpha DX3 hockey stick offers many high-end technologies to help enhance your on ice game, all at a great value that many players, regardless of level, will appreciate. Low-kick point design for a quick release Sabre Taper for a combination of power and accuracy True 1 Phantom Feel for a lightweight construction Minimus Carbon 800 for solid shaft strength Fuelcore technology for added pop Ergo shaft shape for an enhanced feel Apex Grip for increased control When purchasing a new hockey stick, make sure you place a focus on kick point when making your decision. Finding the right kick point is vital to your on-ice game, and can help take your skills to the next level. If you’re unsure which kick point is best for you, visit your local Pure Hockey for an accurate assessment. Warrior’s Alpha line is comprised of low-kick point sticks, flexing closer to the blade for a fast recoil resulting in quick releases. If you’re trying to get your shots off fast, the low kick point in the Alpha DX3 is a great option. Warrior includes some high-end technologies in the DX3 to help enhance the low-kick point. One of these features is the Sabre Taper. This technology provides the low-kick response with a stable and powerful release, resulting in an easy-to-load design that produces quick and accurate shots. The low-kick design is built for quick-motion shots close to the net, but the Sabre Taper provides the added benefit of power and accuracy for shots from anywhere in the offensive zone. The Alpha DX3 also includes True 1 Phantom Feel and Minimus Carbon 800 material for a solid construction. True 1 Phantom Feel technology, found in the top-of-the-line Alpha models, provides a lightweight and strong one-piece stick for good responsiveness and balance. Warrior uses Minimus Carbon 800 material to enhance the strength of the stick and provide a good overall feel. In the blade, Warrior includes their Fuelcore technology. This lightweight polymer blade includes composite layering around the core for better responsiveness, puck feel, and to help give you more pop with every shot. The DX3 model also includes Warrior’s Ergo shaft shape for a secure feel, and the Apex Grip for increased control. With plenty of top features and technologies, the Warrior Alpha DX3 is a great option for the player who skates 2-3+ times per week and is looking for a quality stick at a great value.

The Supreme 2S Griptac ice hockey stick is one of Bauer’s newly redesigned sticks in its Supreme line. Built for power and consistency, the Supreme 2S offers a host of elite-level performance features at a secondary price point. Traditional shaft geometry for a comfortable feel in the hands HP Mold Process for shaft consistency and overall improved playability, feel, and balance 3K carbon fiber shaft for 20% more strength Improved R2 resin system for lightweight construction consistency MPK Mid-Flex Profile for increased energy release and efficiency Max Balance technology for a lighter, better-balanced, and more durable blade AeroFoam I Core for a softer puck feel 12K carbon fiber in the blade for additional durability and lightweight performance Larger 64" Length for 77/87/102 Senior Flexes The Supreme 2S stick has the traditional Supreme shaft geometry, with square corners and straight sidewalls for a traditional and comfortable feel in the hands. The shaft construction has undergone an upgrade with Bauer’s new High Performance Mold Process. Now the walls of the stick shaft are much more consistent than a typical two-piece stick. The result is performance akin to a true one-piece design with enhanced playability, feel, and balance, because excess resin and other materials have been removed at the co-molding seam. The other thing missing from the Supreme 2S is the one-piece price. The shaft is made with 3K carbon fiber twill that is 20% stronger than the unidirectional carbon fiber used in other models, for increased shaft durability. The 2S is also constructed with an improved R2 resin system for additional lightweight consistency. The 2S kick-point has been redesigned for power shooters who load extra energy into their shots. The MPK (Maximum Power Kick) Mid-Flex Profile is designed to release more energy with increased efficiency on each shot. The stiff lower third of the shaft raises the kick-point for maximum power, while the softer upper third allows for a greater bow when shooting. The blade on the Supreme 2S features exciting technology in Bauer’s Max Balance system. Related to the ACL technology found in the 2S Pro, Max Balance includes thin layers of carbon fiber and an optimized layering process, allowing for more carbon layers in the blade. Consequently, the blade is lighter weight and feels better balanced, but its edges are strengthened for improved durability. The 2S blade also features the AeroFoam I Core, with two foam materials for a lightweight feel that’s both balanced and durable. The blade is now softer acting—perfect for catching hard passes and taking thunderous shots. The blade’s 12K carbon fiber is lighter weight and 10% stronger than the 3K carbon on the 2S Team stick. The lighter 12K carbon raises the stick’s balance point, helping to load additional energy into the shaft. The new Supreme 2S hockey stick now manages energy better than previous iterations thanks to the technologies that boost the kick-point and soften the overall puck feel in the blade. When you take the 2S onto the ice, you have the best of both worlds—all the performance of a one-piece stick, but without the one-piece price.

The True AX3 Junior Ice Hockey Stick offers good performance for players looking for a quick shot release while remaining budget friendly. Like the category-leading AX9, the True AX3 Hockey Stick features True’s redefined optimized low-kick profile at the bottom third of the shaft. This allows players to get the puck off the blade of their stick, and into the net, faster and easier than ever before! Onto the construction, True AX3 Hockey Stick utilizes True’s Axenic technology, which is a molding process that eliminates any voids within the shaft of the stick. The result is a true one-piece design, thus giving players a consistently balanced stick. The Axenic Technology within the True AX3 Hockey Stick is paired with SmartPly Technology. This incorporates 25 redistributed layers of carbon fiber on the interior of the shaft, helping decrease overall weight, all while increasing shaft durability. Not only does this increase the longevity of the stick, it also creates a balanced swing weight during shooting. Moving to the blade of the True AX3 Hockey Stick, True went with their BRT+ blade technology. For this newest iteration, they have improved on it even further than its predecessor. Braided tubes within the blade have been further extended into the heel, giving players superior feel and control of the puck, along with an added layer of durability. The True AX3 Junior Ice Hockey Stick is a great option for players who love to utilize quick wrist shots and snap shots. And weighing it at just 428 grams, the AX3 Hockey Stick can provide players with great all-around performance without breaking the bank!